Promotion Options

Millennium features a number of promotion options you can select to reward clients for qualifying purchases.

Following are descriptions of the options available.

Promotion Options

Benefit

Points for Gift Certificate purchase

Gift certificates increase retention, encourage people to try new services, and help to introduce new clients.  This promotion rewards clients that purchase gift certificates with points they can redeem towards services of their own.

Points for Membership purchase

Memberships are a great way to make clients feel valued.  This promotion is a great way to boost membership sales.

Points for Package/Series purchase

Packages and series encourage clients to return for certain services, which increases frequency of visit and repeat client retention.  This promotion rewards clients who purchase packages or series and encourages them to spend money on other items.

Points for Tanning package purchase

Tanning packages encourage clients to return for tanning services, which increases frequency of visit and repeat client retention.  This promotion rewards clients who purchase tanning packages and encourages them to spend money on other items.

Points for scheduling an appointment through Online Booking

Online Booking allows clients to schedule appointments online, which helps to reduce phone traffic at the front desk.  This promotion rewards clients who schedule their appointments through Online Booking and helps to alleviate stress on the front desk.

Points for pre-booking during first visit (new clients)

Encouraging new clients to prebook their next appointment on their first visit can dramatically improve your new client retention and increase the likelihood that new clients return a second time.  This promotion rewards new clients for prebooking their next appointment and encourages them to return.

Points for pre-booking next service at time of ring-up

Prebooking is the key to increasing frequency of visit and helping your business grow.  This promotion rewards clients for prebooking their next appointment and encourages them to prebook future appointments.

Notes:  

  • Clients are only eligible for this promotion if they have more than one visit.

  • Clients with standing appointments accumulate points after each visit under this promotion.

Points for referring another client

You should always reward clients for referrals.  This promotion rewards existing clients for referring their friends and family and helps to improve repeat client retention.

Points for retail purchase over a specified amount (entire transaction)

This promotion rewards big-spending clients and can help boost sales during quiet months.

Points for service purchase over a specified amount (entire transaction)

This promotion rewards big-spending clients and can help boost sales during quiet months.

Points for trying a service class for the first time

Cross-selling services is important to ensure long-term growth and increased productivity at your business.  This promotion rewards existing clients for trying a new service and encourages them to spend money on other items.

Points for trying a service for the first time

Cross-selling services is important to ensure long-term growth and increased productivity at your business.  This promotion rewards existing clients by awarding points for trying a new service and encourages them to spend money on other items.

Receive X times retail purchase as points

Improving retail sales can make a huge difference on your bottom line.  This promotion rewards clients for purchasing products recommended by your service providers and can help boost sales during quiet months.

Receive X times service purchase as points

Rewarding loyal clients ensures long-term growth and helps to maintain repeat client retention.  This promotion rewards clients for purchasing services and can help boost sales during quiet months.

Reward points for service after being performed X times within Y weeks

Increasing frequency of visit is essential to maintaining the long-term growth of your business.  This promotion rewards clients who return for services at the recommended intervals and helps to increase the frequency of visit among retained clients.

Reward points for service class after being performed X times within Y weeks

Increasing frequency of visit is essential to maintaining the long-term growth of your business.  This promotion rewards clients who return for services at the recommended intervals and helps to increase the frequency of visit among retained clients.

Note:  If you sell memberships, you can award clients points for purchasing a membership by making entries in the Points for Membership Purchase, Valued At, and To Be Redeemed Within _ Weeks fields on the Membership Definitions window.

 

Promotion Creation Guide

Creating a New Client Referral Promotion

Creating an Online Booking Promotion

Creating a Prebooking Promotion

Creating a Retail Spend Promotion

Creating a Service Dollars Spent Promotion

Creating a New Service Promotion